Welcome to your weekly dose of industry news and fun. As always, we make sure you're the hero of your story, not us. We do this because we enjoy it and we want to help fellow boutiques out.

MAGIC really brought the star power this time, while LVA brought... free lunch.

Nevertheless the buyers made it out in strong numbers. As usual the first day of MAGIC was the busiest with buyers weaving their way through the aisles. Some great brands were on display:

Angela Froschl with Hot Mess Hustle was doing 1-on-1 website audits in Sourcing!

Western is still trending and fringe and novelty denim was on display everywhere, including POL as you see above.

One of our favorite new finds was Rivalry Runway, and their custom denim jackets. They probably have one with a major city near you, but they're willing to do custom as well!

ASTR the Label had their Spring-Summer 2023 on display. Since their partnership with Revolve, we feel their pricing has increased significantly, but still a great place to find some statement pieces.

Our go-to Christmas vendor is Southern Grace. They have the most unique tops for the holidays. Now that Target and every other spot sells Christmas tops, it's important to carry some unique statement pieces.

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